Channel Spotlight: aRes

What is aRes?

Advanced Reservation Systems (aRes) offers a private-label, industry-leading booking engine for the travel and tourism industry. aRes powers the websites of Convention & Visitors Bureaus (CVBs), Destination Marketing Organizations (DMOs), world-famous attractions and more, with advanced online ticketing and transaction capabilities.

Who is booking on aRes?

Since aRes is composed of many different travel companies, they reach a broad audience of travel shoppers. aRes deals extensively with CVBs, DMOs, and attractions, so they’re definitely reaching many events and leisure travelers.

What are some popular travel channels powered by this parent company?

While customizing which channels display your Digital Brochures in Vizlly, when you select aRes from the list, your Digital Brochure will display identically on all of the channels that aRes powers.

Here is a list of some popular travel channels powered by aRes:

1. Los Angeles Tourism & Convention Board (Discover Los Angeles)
2. Universal Studios – Hollywood
3. Six Flags Theme Parks
4. Visit Napa Valley
5. Austin Convention and Visitors Bureau
6. Texas Tourism
7. Resort2Me
8. Fort Lauderdale Convention & Visitors Bureau (Sunny.org)
9. Cincinnati Regional Tourism Network
10. Visit Phoenix
11. org
12. Visit Salt Lake
13. …and many more!

What does this mean for my Analytics?

When you’re looking at your Vizlly Analytics, you should note that all of the channels powered by aRes will be grouped together in your report.

Where can I find my Digital Brochures on aRes?

Because aRes is a technology provider that powers many different travel channels, the process of searching for your Digital Brochure will differ from channel to channel. You will need to search for your property on the individual channel.

Vizlly customer? Learn how to tell a targeted story on aRes and other individual travel channels, including how to customize which channels display your Digital Brochure.  

VBrochure customers: Learn how to customize your VBrochure player for individual travel channels.